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RecycleBank Reinvents Recycling

January 28th, 2010 · 1 Comment

RecycleBank reinvents recycling, with their own version of the 3r’s of waste management: recycle, redeem, reward!

The traditional waste management 3r’s mantra: reduce, reuse, recycle has just gotten a makeover of sorts – thanks to RecycleBank, an internationally-recognized company that has taken a new approach to recycling. RecycleBank’s spin on the 3r’s? Recycle, redeem, reward!

For many people to whom recycling has become a way of life, recycling – or doing the right thing – is, by itself, rewarding. Knowing that you’ve contributed to protect the environment and conserve finite resources are reasons enough for most people to recycle.

RecycleBank's recycle, redeem, reward

Recyclebank wants to take the rewarding part a bit further. They actually want to pay people for recycling.

How it works is that you put all your recyclable materials (paper, plastic, cans, and bottles) in a specially-fitted bin, a RecycleBank truck comes by to pick it up, records what’s inside your bin electronically, relays the information to their servers, and rewards your household account with redeemable points. Earned points can be redeemed for products, gift certificates, or discounts at some of the top retailers (Whole Foods, Kraft, HappyBaby, Kmart, Omaha Steaks and 1,495 more big-name brands) nationwide.

There are now over one million people using RecycleBank in 20 states, a number that continues to grow since the company launched in 2004. Last year, it crossed the Atlantic and established operations in the United Kingdom.

“To date, the material recycled by the households we service has enabled RecycleBank to save cities tens of millions of dollars annually in landfill disposal fees, save over 1.5 million trees, and save millions of gallons of oil,” remarks RecycleBank CEO Ron Gonen, in April of last year. He was, at that time, accepting the award designating RecycleBank as “Champion of the Earth” given by the United Nations Environment Program (UNEP).

If you have been doing recycling for years, go ahead and reward yourself by signing up for an account with RecycleBank. If you haven’t been recycling, but would like to start, there’s 1500 reasons for you to go down the greener path at RecyclingBank.

For more information about RecycleBank’s program, please visit: www.recyclebank.com.

Tags: Recycling

1 response so far ↓

  • 1 Karl // Jan 29, 2010 at 6:50 am

    OMG, I never heard about recycling !

    Sorry, for this stupid joke, but the heading forced me ! Musikinstrumente